Income blog
We introduced filter pills to streamline content discovery, allowing readers to quickly find articles on topics that matter to them—such as financial planning, health tips, or retirement guidance. By reorganizing the blog into card-based layouts, each article is presented with a clear headline, concise summary, and engaging visuals. This layout encourages effortless scanning and makes it easier for users to pick out the content that resonates with them. Through intuitive navigation, targeted content categories, and a cleaner interface, we aimed to boost engagement, promote repeat visits, and help NTUC Income better connect with its audience.